Case Studies

What we've done

Real problems, real constraints, real outcomes. No vanity metrics—just honest accounts of what we helped solve.

Industrial Equipment

Simplifying a high-SKU catalog

The Problem

15,000+ SKUs with complex variant logic causing slow page loads and checkout friction.

Constraints

Couldn't disrupt daily orders. Team had limited technical capacity.

What Changed

Rebuilt product data structure. Implemented lazy loading. Optimized search indexing.

Result

Page load times reduced 60%. Cart abandonment dropped. Team can now manage catalog independently.

Fashion & Apparel

Untangling years of customizations

The Problem

Store had 8 years of accumulated customizations. Every change risked breaking something.

Constraints

Peak season approaching. Zero downtime tolerance.

What Changed

Documented existing systems. Migrated critical functions to maintainable code. Created testing framework.

Result

First worry-free holiday season in years. Development velocity increased 3x.

Wholesale Distribution

Building for B2B complexity

The Problem

B2C store needed B2B capabilities—customer-specific pricing, quote workflows, bulk ordering.

Constraints

Existing customers couldn't be disrupted. Integration with legacy ERP required.

What Changed

Built custom B2B layer. Created pricing engine. Developed ERP sync system.

Result

B2B revenue now 40% of total. Both customer types served from single platform.

Have a similar challenge?

Every store is different, but patterns emerge. Let's discuss what's happening in yours.